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A GLOSSARY OF USEFUL TERMS

Blind Embossing
A printing process that creates a raised impression on a sheet of paper by pressing the paper between two heated metal dies. One die fits into the other mirror-image die together, like a lock and key. The embossing is termed "blind" because the design is formed without ink or foil. (Debossing is an image stamped onto paper or a napkin without ink or foil; it appears "indented.")

Die-Cutting
The process of using sharp metal rules to cut shapes and designs onto paper. Die-cutting includes cutout shapes and sculpted edges.

Embossing
The same process as blind embossing, although this type of embossing uses ink or foil on the raised image, adding importance and giving the image dimension.  Embossing is a good technique for very sophisticated and elegant design motifs and print.

Engraving
Engraving is a printing technique that has existed for hundreds of years. It is a highly skilled form of raised printing that has a three-dimensional quality. The technique begins with an artist who creates the original image. This image is etched onto a copper plate or "die." Next, the engraver uses a high-pressure weight that forces the paper into the etched copper die to receive the ink, raising the design off the surface of the paper.

Envelope Liners
Textured or colored paper inserted into outer envelopes to give them a finished look.

Foil Stamping
A printing process in which colored foil is hot-stamped onto paper or accessory items, such as napkins.

Format
Format refers to the specific combination of typestyles, type sizes, and the arrangement of text.

Informals
Personalized stationary or note cards on which to write individual thank you notes to guests.

Layers
This term refers to individual sheets of papers that are tied or glue together to create ‘layers.’ If the top layer is translucent, like parchment, and the lower layer is made of decorative paper, you will see a softer, slightly muted version of the lower layer through the translucent sheet.

Layout
Layout refers to the alignment and placement of your text and name(s), i.e. flush left, centered, flush right, etc.

Pearlize
To apply a luminous pearl-like finish to some part of an invitation or announcement, often to an embossed design.

Reception Cards
These cards, indicating the site and time for the reception, are included in your invitation set when the reception is being held at a different place than the ceremony.

Table Cards and Place Cards
Table cards are small cards used to show your guests at which table they are to sit at your event. Place cards, however, are more specific and are used if you wish to designate specific seats for your guests.

Thermography
Like engraving, thermography is a printing technique which creates a raised lettering surface; however, the two techniques differ. In thermography, the design is flat-printed and the ink is dusted with resin powder while wet. It is then subjected to heat, which forms a raised surface. The result is raised letters that sit on top of the paper without any indentation on the back.

If you have any questions, need personal assistance, or wish to request a sample invitation, please contact us by e-mail or telephone (845) 358-0696.

 

 

The Invitation Station
Telephone: 845∙358∙0696
email:  info@invitationstationhome.com